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Jimmy Choo IPO pricing values firm at up to $1.1 billion

A model presents a creation from Jimmy Choo during its London Collections: Men show in London June 16, 2014. REUTERS/Suzanne Plunkett

(Reuters) – Luxury shoe company Jimmy Choo (IPO-JIM.L) is on course to join London’s main stock market with a value of up to $1.1 billion, industry sources said on Monday, citing the initial price range quoted by banks arranging the sale.

A model presents a creation from Jimmy Choo during its London Collections: Men show in London June 16, 2014. REUTERS/Suzanne Plunkett

The company, whose shoes cost up to 600 pounds a pair and are worn by celebrities across the globe, is looking to use the money raised from the listing to expand, particularly in Asia.

Books opened on Monday with an initial price range of 140-180 pence a share, which would mean an equity value for the company of between 546 million pounds and 702 million pounds.

With an aim to list 25 percent of the company, that would put the deal size at between 136 million pounds and 175 million pounds, before any over-allotment option is exercised, which could see further shares sold, the sources said.

Jimmy Choo, which recently opened a flagship store in London, had 120 directly operated shops as of the end of June and has said it plans to open 10-15 shops a year until 2016.

BoA Merrill Lynch (BAC.N) is lead managing the listing, with HSBC (HSBA.L) as joint bookrunner and BHF-BANK as co-lead manager.

(Reporting by Freya Berry and Simon Jessop; Editing by Susan Thomas Nad Mark Potter)

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