(Reuters) – “The Avengers,” the smash hit movie about
Marvel superheroes who team up to save the Earth, crushed competitors for a second weekend with a
record $103.2 million in U.S. and Canadian ticket sales and was poised to top $1 billion worldwide,
studio estimates showed on Sunday.
After posting the highest domestic box office debut in history last weekend,
“Avengers” set another record by easily topping the $75.6 million “Avatar” pulled in during its second
weekend in 2009, making “Avengers” the first movie to exceed $100 million in its second
weekend.
“Avengers” has now racked up a staggering $628.9 million internationally since opening
overseas on April 25, distributor Walt Disney Co said, positioning it to break the $1 billion threshold
after just 19 days.
“We’re obviously thrilled,” said Robert Iger, Disney’s Chairman and CEO in
a statement.
“You can never anticipate this kind of success,” echoed Dave Hollis, executive vice
president for motion picture distribution. “It’s a staggering result.”
Its success owed in
large part to “a story that delivers on every level, to every segment of the audience,” he
added.
The big-budget 3D flick – the first of Hollywood’s lucrative summer season – unites Iron
Man, Black Widow, Captain America and other Marvel comic book heroes in a fight against a villain
determined to destroy the planet. Disney announced this week it is planning an “Avengers”
sequel.
The movie took in $207.4 million at North American (U.S. and Canadian) theaters over its
opening weekend, helping improve the performance of the studio, which earlier stumbled at box offices
with its big-budget release “John Carter.”
“Avengers” mania overwhelmed new horror comedy “Dark
Shadows,” according to studio estimates compiled by Reuters. “Dark Shadows” pulled in an estimated
$28.8 million from Friday through Sunday at domestic theaters.
The latest collaboration between
actor Johnny Depp and director Tim Burton, the $100 million “Dark Shadows” is based on the cult TV soap
opera that ran from 1966 to 1971 about vampires, werewolves and witches living in a ghostly countryside
manor. Michelle Pfeiffer and Helena Bonham Carter also star.
Studio executives said the total
was in line with expectations of about $30 million.
“We’re hoping to leg it out over the next
few weeks,” said Dan Fellman, president of theatrical distribution for Warner Bros., referring to films
developing “legs” and performing well for a period in the weeks after opening.
Fellman noted
that big May films coming up were not really competing for the same audience as “Dark Shadows,” which
drew more than 50 percent of its opening weekend audience from viewers 35 and older.
“The
audiences are applauding,” he said, adding “There’s a magic and chemistry that Tim Burton and Johnny
Depp have had over the years, and we’re hoping that will continue as we approach” the lucrative
Memorial Day period.
“We opened extremely well internationally,” with $36.7 million, Fellman
noted.
In third place, romantic comedy “Think Like a Man” grossed $6.3 million during its fourth
weekend in theaters.
Teen survival drama “The Hunger Games,” the year’s biggest movie before
“Avengers” came on the scene, finished the weekend in fourth place with $4.4 million.
Fifth
place belonged to love story “The Lucky One,” which took in $4 million, with animated family film “The
Pirates! Band of Misfits” coming in sixth at $3.2 million.
Warner Bros., a unit of Time Warner
Inc, released “Dark Shadows” and “The Lucky One.” “Think Like a Man” and “Pirates” were distributed by
Sony Corp’s Sony Pictures studio. Lions Gate Entertainment Corp released “Hunger
Games.”
(Reporting By Lisa
Richwine and Chris Michaud; editing by Bob
Tourtellotte and Todd
Eastham)
